General Mills, largest advertiser, and many other companies drop from Al Jazeera America (Current TV.)

General Mills advertisements stopped appearing on the Aljazeera America (aka Current TV) channel after January 31, 2013.  Florida Family Association sent out an email alert on January 21, 2013 that reported the organization was monitoring Al Jazeera America and contacting advertisers.  An email was and is being sent to the CEO and Marketing VP of each advertiser to encourage them “to put America first” by dropping their advertising.  Florida Family Association informed advertisers that the names of companies and their products that continue to advertise on this network after February 1, 2013 will be posted to an article at Floridafamily.org and other supporting web sites that are concerned about Al Jazeera's access to American television.

General Mills was by far the largest advertiser on the Aljazeera America channel purchasing close to twenty percent (20%) of the networks advertising.  Florida Family Association had contacted General Mills regarding advertisements for the following products prior to February 1, 2013:  Cheerios, Cinnamon Toast Crunch, Cocoa Puffs, Fiber One, Green Giant Valley Fresh Steamed Vegetables, Honey Nut Cheerios, Lucky Charms, Nature Valley Crunchy Granola, Pillsbury Cinnamon Rolls, Pillsbury Crescent Rolls, Pillsbury Grand Biscuits, Pillsbury Toaster Strudel, Progresso Soup, Totino’s Pizza, Trix, Yoplait.  This is a huge hit for Al Jazeera US.

Other Companies that have NOT advertised since January 31, 2013 after being contacted by the Florida Family Association office include:  21st Century Insurance, Blue Buffalo Company, Dr. Pepper (A&W Root Beer, Dr. Pepper), Floororthopedic.com, Kiva Microfunds, Life Alert, Little Caesar Pizza and News Corp. (The Following.) It is always possible that these companies’ advertising agreement stopped at the end of the month on January 31, 2013.

Unfortunately, Allstate advertisements returned to the Aljazeera America channel.  Florida Family Association sent out an email alert on January 30, 2013 that reported:  “Allstate was one of the three largest advertisers that Florida Family Association recorded during the past two weeks.   However, there was a noticeable absence of the dozens of Allstate advertisements during the last two days.  Allstate is the first company to vanish from Al Jazeera America.”  HOWEVER, Allstate advertisements started airing again with enough frequency to qualify it as a leading advertiser on the Aljazeera America channel.  Please watch for Florida Family Association’s email alert that is going out late tonight which will announce the top advertiser on the Al Jazeera America channel.  The alert will provide a prepared email to send to that advertiser.

Florida Family Association’s January 30, 2013 email also reported “The current leading advertiser will surprise many people.  Florida Family Association has known this company to be a very reputable, conservative buyer of television medium during the past twenty four years.  Florida Family Association will report Al Jazeera US’s leading advertiser on February 5, 2013 and encourage concerned Americans to contact the company.”  General Mills WAS the company being described in these last two sentences.  However, thankfully General Mills has stopped all of their advertising on the Al Jazeera America network.

Florida Family Association sent out an email alert on January 14, 2013 which reported that Al Jazeera, the Arabic news television channel headquartered in the Middle East (Doha, Qatar), purchased the Current TV channel which has the potential of reaching millions of viewers in the United States.   Al Jazeera America is the new, tentative name for Current TV.  Al Jazeera is the mouthpiece for the Muslim Brotherhood and Arab Spring.  The Muslim Brotherhood is the single largest promoter of the Islamist movement in the world.  Nothing less should be expected to come from Al Jazeera’s access to cable viewers in America. 

The January 14, 2013 email alert identified DirecTV as the leading outlet for the Al Jazeera America (aka Current TV) channel and encouraged readers to send emails urging DirecTV to drop the channel.  Time Warner has already removed the Current TV channel.  The response to this email campaign has been OUTSTANDING.  Many supporters of this campaign have sent their emails.  In fact, many DirecTV customers modified the prepared email to mention that they would switch to another company if DirecTV continues to carry Al Jazeera US.

Many people have not sent their email to DirecTV yet.  Please click here to send your email encouraging DirecTV to drop the Al Jazeera America channel.

Also, please forward this email to family and friends to encourage them to send the email on this important issue.  Thank you for your support.

For more information on this issue, please click here.